Google Analytics:
As official Google partners, we use its Google Analytics
module to measure actions on your website to provide you with specific
strategies for your project.
Site evaluation
and user experience:
Our User Experience Specialists (UX) will be able to analyze
your website to ensure optimal navigation and to increase and optimize
conversion rates to your specific goals.
Usability
tests:
We conduct usability testing to evaluate the effectiveness
of your website from a conversion perspective. We're looking for areas that can
be improved to more easily convert your users into customers.
Creating
landing pages:
We are specialized in creating content that promotes Conversion Rate Optimization marketing services on
your website. We can create landing pages inside or outside the main site to
optimize it and measure the impact of your web marketing campaigns.
Optimal
Internet traffic source:
We have many effective ways to bring and generate traffic to
your website (marketing campaign, web banners, and affiliate program, email
marketing campaign, social networking, traditional advertising, and natural
search engine optimization).
It is very important to identify the traffic
source by conversion type and to measure the acquisition cost of each of the
actions you generate on your website.
Is your
website optimized?
Vortex Solution works closely with its customers to help
them increase the conversion rate of their websites. In terms of web marketing,
this optimization results from a host of factors that we can evaluate and
adjust to improve the performance of your platform.
Make sure that the calls to action on your home page of your
website are clear. In this way, you will properly guide your users and maximize
your conversion rate.
Your website must be credible. The credibility of a web
platform is not only a graphic presentation, but also the clarity of its
messages and the relevance of its content. You have expertise in your field,
your website is the perfect place to demonstrate it.
Enter the user on a specialized page of your site. One of
the strong trends in the market right now is to get the user inside a website
and not directly through the home page. To do this, we must work on the
specialization of the content of each page.
In this way, your visitors will land on the page that
corresponds directly to the subject of their query on the search engines and
they will be more likely to respond to calls to action. Such a strategy
contributes significantly to achieving a better conversion rate and improving
return on investment.
