Saturday, October 27, 2018

Our services to optimize your conversion rate

Google Analytics:
As official Google partners, we use its Google Analytics module to measure actions on your website to provide you with specific strategies for your project. 

Site evaluation and user experience:
Our User Experience Specialists (UX) will be able to analyze your website to ensure optimal navigation and to increase and optimize conversion rates to your specific goals. 

Usability tests:
We conduct usability testing to evaluate the effectiveness of your website from a conversion perspective. We're looking for areas that can be improved to more easily convert your users into customers. 

Creating landing pages:
We are specialized in creating content that promotes Conversion Rate Optimization marketing services on your website. We can create landing pages inside or outside the main site to optimize it and measure the impact of your web marketing campaigns. 

Optimal Internet traffic source:
We have many effective ways to bring and generate traffic to your website (marketing campaign, web banners, and affiliate program, email marketing campaign, social networking, traditional advertising, and natural search engine optimization). 

It is very important to identify the traffic source by conversion type and to measure the acquisition cost of each of the actions you generate on your website. 

                                        Is your website optimized?
Vortex Solution works closely with its customers to help them increase the conversion rate of their websites. In terms of web marketing, this optimization results from a host of factors that we can evaluate and adjust to improve the performance of your platform. 

Make sure that the calls to action on your home page of your website are clear. In this way, you will properly guide your users and maximize your conversion rate. 

Your website must be credible. The credibility of a web platform is not only a graphic presentation, but also the clarity of its messages and the relevance of its content. You have expertise in your field, your website is the perfect place to demonstrate it. 

Enter the user on a specialized page of your site. One of the strong trends in the market right now is to get the user inside a website and not directly through the home page. To do this, we must work on the specialization of the content of each page. 

In this way, your visitors will land on the page that corresponds directly to the subject of their query on the search engines and they will be more likely to respond to calls to action. Such a strategy contributes significantly to achieving a better conversion rate and improving return on investment.

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